/* Shared service page */
.svc-page main section {
  padding: var(--section-y) 0;
}

.sp-eyebrow {
  margin: 0 0 0.65rem;
  font-size: 0.8125rem;
  font-weight: 500;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--blue);
}

.sp-section-head {
  max-width: 40rem;
  margin-bottom: 2.5rem;
}

.sp-section-head h2 {
  margin: 0 0 0.75rem;
  font-size: clamp(1.75rem, 4vw, 2.75rem);
  font-weight: 500;
  line-height: 1.12;
}

.sp-section-head p {
  margin: 0;
  font-size: 1.05rem;
  line-height: 1.6;
  color: #4b5563;
}

/* Infographic blocks */
.sp-info {
  display: flex;
  align-items: center;
  justify-content: center;
  min-height: 140px;
  padding: 1.25rem;
  border-radius: 0.75rem;
  background: rgba(10, 13, 31, 0.04);
}

.sp-info svg {
  width: 100%;
  max-width: 200px;
  height: auto;
}

/* FAQ shared */
.sp-faq {
  background: #f9fafb;
}

.faq-list {
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  max-width: 48rem;
}

.faq-item {
  border: 1px solid rgba(10, 13, 31, 0.1);
  border-radius: 0.65rem;
  background: #fff;
  overflow: hidden;
}

.faq-q {
  width: 100%;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 1rem;
  padding: 1.1rem 1.25rem;
  text-align: left;
  font-size: 1rem;
  font-weight: 500;
  color: var(--ink);
}

.faq-q::after {
  content: "+";
  flex-shrink: 0;
  font-size: 1.25rem;
  color: var(--blue);
  transition: transform 0.2s ease;
}

.faq-item.is-open .faq-q::after {
  transform: rotate(45deg);
}

.faq-a {
  display: none;
  padding: 0 1.25rem 1.15rem;
  font-size: 0.95rem;
  line-height: 1.6;
  color: #4b5563;
}

.faq-item.is-open .faq-a {
  display: block;
}

/* CTA shared */
.sp-cta {
  position: relative;
  overflow: hidden;
  text-align: center;
  color: #fff;
  background: #0a0d1f;
}

.sp-cta .container {
  position: relative;
  z-index: 1;
}

.sp-cta-bg {
  position: absolute;
  inset: 0;
  background:
    linear-gradient(180deg, rgba(10, 13, 31, 0.4), rgba(10, 13, 31, 0.65)),
    url("../images/cta-abstract.svg") center / cover no-repeat;
}

.sp-cta h2 {
  margin: 0 0 1rem;
  font-size: clamp(1.75rem, 4vw, 2.75rem);
  font-weight: 500;
  line-height: 1.15;
}

.sp-cta p {
  margin: 0 auto 1.75rem;
  max-width: 32rem;
  opacity: 0.92;
  line-height: 1.5;
}

/* ========== AMAZON ========== */
.svc-amazon .sp-hero--light-logo {
  padding: var(--section-y) 0;
  background: linear-gradient(180deg, #f9fafb 0%, #fff 100%);
  color: var(--ink-soft);
  border-bottom: 1px solid rgba(10, 13, 31, 0.06);
}

.sp-hero-light-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2rem;
  align-items: center;
  margin-bottom: 2.5rem;
}

.sp-hero-light-copy h1 {
  margin: 0 0 1rem;
  font-size: clamp(2.25rem, 5vw, 3.5rem);
  font-weight: 500;
  line-height: 1.08;
}

.sp-hero-light-copy p {
  margin: 0 0 1.75rem;
  max-width: 32rem;
  font-size: 1.05rem;
  line-height: 1.6;
  color: #4b5563;
}

.sp-hero-light-visual {
  display: flex;
  align-items: center;
  justify-content: center;
  opacity: 0.14;
}

.sp-hero-light-visual img {
  width: min(280px, 70vw);
  height: auto;
}

.sp-hero-metric-row {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1rem;
  padding-top: 2rem;
  border-top: 1px solid rgba(10, 13, 31, 0.08);
}

.sp-hero-metric {
  padding: 1.35rem 1.5rem;
  background: #fff;
  border: 1px solid rgba(10, 13, 31, 0.08);
  border-radius: 0.65rem;
}

.sp-hero-metric strong {
  display: block;
  font-size: clamp(1.85rem, 3vw, 2.25rem);
  font-weight: 500;
  color: var(--blue);
  margin-bottom: 0.35rem;
}

.sp-hero-metric span {
  font-size: 0.95rem;
  color: #6b7280;
  line-height: 1.45;
}

.svc-amazon .sp-overview {
  background: #fff;
}

.sp-overview--cols .container {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2rem;
  align-items: start;
}

.svc-amazon .sp-features {
  background: #f3f4f6;
}

.sp-feature-grid--3 {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1.25rem;
}

.sp-feature-card {
  padding: 1.5rem;
  background: #fff;
  border-radius: 0.75rem;
  border: 1px solid rgba(10, 13, 31, 0.08);
}

.sp-feature-card h3 {
  margin: 1rem 0 0.5rem;
  font-size: 1.15rem;
  font-weight: 500;
}

.sp-feature-card p {
  margin: 0;
  font-size: 0.95rem;
  line-height: 1.6;
  color: #4b5563;
}

.svc-amazon .sp-process {
  background: #fff;
}

.sp-timeline-h {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1.5rem;
}

.sp-timeline-h-item {
  display: flex;
  gap: 1.25rem;
  align-items: flex-start;
}

.sp-timeline-h-num {
  flex-shrink: 0;
  width: 2.5rem;
  height: 2.5rem;
  display: flex;
  align-items: center;
  justify-content: center;
  border-radius: 50%;
  background: var(--blue);
  color: #fff;
  font-family: var(--mono);
  font-size: 0.85rem;
}

.sp-timeline-h-item h3 {
  margin: 0 0 0.35rem;
  font-size: 1.1rem;
  font-weight: 500;
}

.sp-timeline-h-item p {
  margin: 0;
  font-size: 0.95rem;
  color: #4b5563;
  line-height: 1.55;
}

/* ========== ETSY ========== */
.svc-etsy .sp-hero--tags {
  padding: var(--section-y) 0;
  background:
    radial-gradient(circle at 15% 20%, rgba(255, 200, 205, 0.35), transparent 50%),
    radial-gradient(circle at 85% 80%, rgba(225, 29, 46, 0.06), transparent 45%),
    #fffaf9;
  overflow: hidden;
}

.sp-hero-tags-wrap {
  position: relative;
  min-height: 340px;
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 2rem 0;
}

.sp-hero-tags-center {
  position: relative;
  z-index: 1;
  max-width: 38rem;
  text-align: center;
}

.sp-hero-tags-center h1 {
  margin: 0 0 1rem;
  font-size: clamp(2.25rem, 5vw, 3.5rem);
  font-weight: 500;
  line-height: 1.1;
}

.sp-hero-tags-center p {
  margin: 0 auto 2rem;
  max-width: 36rem;
  font-size: 1.05rem;
  line-height: 1.6;
  color: #4b5563;
}

.sp-float-tag {
  position: absolute;
  padding: 0.5rem 1rem;
  font-size: 0.8rem;
  font-weight: 500;
  color: var(--ink-soft);
  background: #fff;
  border: 1px solid rgba(225, 29, 46, 0.15);
  border-radius: 999px;
  box-shadow: 0 4px 16px rgba(10, 13, 31, 0.06);
  white-space: nowrap;
}

.sp-float-tag--1 { top: 8%; left: 5%; transform: rotate(-4deg); }
.sp-float-tag--2 { top: 15%; right: 8%; transform: rotate(3deg); }
.sp-float-tag--3 { bottom: 20%; left: 10%; transform: rotate(2deg); }
.sp-float-tag--4 { bottom: 12%; right: 6%; transform: rotate(-3deg); }
.sp-float-tag--5 { top: 42%; left: 2%; transform: rotate(-2deg); }

.svc-etsy .sp-overview {
  background: #f9fafb;
}

.sp-overview--quote blockquote {
  margin: 0 0 1.5rem;
  padding-left: 1.25rem;
  border-left: 4px solid var(--blue);
  font-size: clamp(1.15rem, 2.5vw, 1.45rem);
  font-weight: 500;
  line-height: 1.4;
  color: var(--ink-soft);
}

.sp-overview--quote p {
  margin: 0;
  max-width: 42rem;
  line-height: 1.65;
  color: #4b5563;
}

.svc-etsy .sp-features {
  background: #fff;
}

.sp-feature-zigzag {
  display: flex;
  flex-direction: column;
  gap: 2.5rem;
}

.sp-zigzag-row {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1.5rem;
  align-items: center;
}

.sp-zigzag-row:nth-child(even) .sp-info {
  order: -1;
}

.svc-etsy .sp-process {
  background: #f3f4f6;
}

.sp-timeline-v {
  position: relative;
  padding-left: 2rem;
  border-left: 2px solid rgba(225, 29, 46, 0.25);
}

.sp-timeline-v-item {
  position: relative;
  padding-bottom: 2rem;
}

.sp-timeline-v-item:last-child {
  padding-bottom: 0;
}

.sp-timeline-v-item::before {
  content: "";
  position: absolute;
  left: calc(-2rem - 5px);
  top: 0.35rem;
  width: 10px;
  height: 10px;
  border-radius: 50%;
  background: var(--blue);
}

.sp-timeline-v-item h3 {
  margin: 0 0 0.35rem;
  font-size: 1.1rem;
  font-weight: 500;
}

.sp-timeline-v-item p {
  margin: 0;
  font-size: 0.95rem;
  color: #4b5563;
  line-height: 1.55;
}

.svc-etsy .sp-faq .faq-list {
  max-width: none;
  display: grid;
  grid-template-columns: 1fr;
  gap: 1rem;
}

.svc-etsy .faq-item {
  border-radius: 1rem;
}

/* ========== SHOPIFY ========== */
.svc-shopify .sp-hero--funnel {
  padding: var(--section-y) 0;
  background: #fff;
  border-bottom: 1px solid rgba(10, 13, 31, 0.06);
}

.sp-hero-funnel-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2.5rem;
  align-items: center;
}

.sp-hero-funnel-copy h1 {
  margin: 0 0 1rem;
  font-size: clamp(2rem, 4.5vw, 3.25rem);
  font-weight: 500;
  line-height: 1.1;
}

.sp-hero-funnel-copy p {
  margin: 0 0 1.75rem;
  max-width: 28rem;
  color: #4b5563;
  line-height: 1.6;
}

.sp-funnel-viz {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 0.65rem;
  padding: 1rem 0;
}

.sp-funnel-step {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 1rem 1.25rem;
  background: linear-gradient(90deg, rgba(225, 29, 46, 0.08), rgba(225, 29, 46, 0.02));
  border-left: 3px solid var(--blue);
  border-radius: 0 0.5rem 0.5rem 0;
}

.sp-funnel-step--1 { width: 100%; }
.sp-funnel-step--2 { width: 78%; }
.sp-funnel-step--3 { width: 56%; }

.sp-funnel-label {
  font-size: 0.9rem;
  font-weight: 500;
  color: var(--ink-soft);
}

.sp-funnel-val {
  font-family: var(--mono);
  font-size: 0.85rem;
  color: var(--blue);
  font-weight: 500;
}

.svc-shopify .sp-overview {
  background: #fff;
}

.sp-stats-row {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 1rem;
  margin-bottom: 2rem;
}

.sp-stat-box {
  padding: 1.25rem;
  text-align: center;
  background: #f3f4f6;
  border-radius: 0.65rem;
}

.sp-stat-box strong {
  display: block;
  font-size: 1.75rem;
  color: var(--blue);
  margin-bottom: 0.25rem;
}

.sp-stat-box span {
  font-size: 0.85rem;
  color: #4b5563;
}

.svc-shopify .sp-features {
  background: #f3f4f6;
}

.sp-bento-features {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1rem;
}

.sp-bento-feat {
  padding: 1.5rem;
  background: #fff;
  border-radius: 0.75rem;
  border: 1px solid rgba(10, 13, 31, 0.08);
}

.sp-bento-feat.sp-bento-feat--wide {
  grid-column: 1 / -1;
}

.sp-bento-feat h3 {
  margin: 0.75rem 0 0.4rem;
  font-size: 1.1rem;
  font-weight: 500;
}

.sp-bento-feat p {
  margin: 0;
  font-size: 0.92rem;
  color: #4b5563;
  line-height: 1.55;
}

.svc-shopify .sp-process {
  background: #fff;
}

.sp-process-cards {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1rem;
}

.sp-process-card {
  padding: 1.5rem 1.25rem;
  border-top: 4px solid var(--blue);
  background: #f9fafb;
  border-radius: 0 0 0.65rem 0.65rem;
}

.sp-process-card span {
  font-family: var(--mono);
  font-size: 0.75rem;
  color: var(--blue);
}

.sp-process-card h3 {
  margin: 0.5rem 0 0.35rem;
  font-size: 1.05rem;
  font-weight: 500;
}

.sp-process-card p {
  margin: 0;
  font-size: 0.9rem;
  color: #4b5563;
  line-height: 1.5;
}

.svc-shopify .sp-faq .container {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2rem;
}

/* ========== EBAY ========== */
.svc-ebay .sp-hero--stripe {
  position: relative;
  padding: var(--section-y) 0;
  background: #fff;
  overflow: hidden;
}

.sp-hero-stripe-accent {
  position: absolute;
  left: 0;
  top: 0;
  bottom: 0;
  width: 6px;
  background: linear-gradient(180deg, #e11d2e, #f59e0b);
}

.sp-hero-stripe-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2rem;
  align-items: center;
  padding-left: 1rem;
}

.sp-hero-stripe-stat {
  padding: 1.5rem;
  background: #fef3c7;
  border-radius: 0.75rem;
  border: 1px solid rgba(245, 158, 11, 0.2);
}

.sp-hero-stripe-stat strong {
  display: block;
  font-size: clamp(2.5rem, 6vw, 3.5rem);
  font-weight: 500;
  color: var(--blue);
  line-height: 1;
  margin-bottom: 0.35rem;
}

.sp-hero-stripe-stat span {
  font-size: 0.9rem;
  color: #78350f;
}

.sp-hero-stripe-copy h1 {
  margin: 0 0 1rem;
  font-size: clamp(2rem, 5vw, 3.25rem);
  font-weight: 500;
  line-height: 1.08;
}

.sp-hero-stripe-copy > p {
  margin: 0 0 1.25rem;
  max-width: 32rem;
  font-size: 1.05rem;
  line-height: 1.6;
  color: #4b5563;
}

.sp-hero-stripe-points {
  margin: 0 0 1.75rem;
  padding: 0;
  list-style: none;
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem 1.25rem;
}

.sp-hero-stripe-points li {
  position: relative;
  padding-left: 1rem;
  font-size: 0.9rem;
  font-weight: 500;
  color: var(--ink-soft);
}

.sp-hero-stripe-points li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 0.55em;
  width: 5px;
  height: 5px;
  border-radius: 50%;
  background: var(--blue);
}

.svc-ebay .sp-overview {
  background: #f3f4f6;
}

.sp-overview--band .container {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2rem;
  align-items: center;
}

.svc-ebay .sp-features {
  background: #fff;
}

.sp-feature-bands {
  display: flex;
  flex-direction: column;
  gap: 1px;
  background: rgba(10, 13, 31, 0.1);
}

.sp-feature-band {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1.25rem;
  align-items: center;
  padding: 2rem 0;
  background: #fff;
}

.sp-feature-band h3 {
  margin: 0 0 0.4rem;
  font-size: 1.2rem;
  font-weight: 500;
}

.sp-feature-band p {
  margin: 0;
  color: #4b5563;
  line-height: 1.6;
}

.svc-ebay .sp-process {
  background: #0a0d1f;
  color: #fff;
}

.svc-ebay .sp-process .sp-section-head h2,
.svc-ebay .sp-process .sp-section-head p {
  color: #fff;
}

.svc-ebay .sp-process .sp-section-head p {
  opacity: 0.7;
}

.sp-steps-big {
  display: grid;
  grid-template-columns: 1fr;
  gap: 1.25rem;
}

.sp-step-big {
  position: relative;
  padding: 1.75rem 1.5rem 1.5rem 4.5rem;
  border: 1px solid rgba(255, 255, 255, 0.12);
  border-radius: 0.65rem;
}

.sp-step-big-num {
  position: absolute;
  left: 1.25rem;
  top: 1.25rem;
  font-size: 2rem;
  font-weight: 600;
  color: var(--blue);
  opacity: 0.9;
  line-height: 1;
}

.sp-step-big h3 {
  margin: 0 0 0.35rem;
  font-size: 1.1rem;
  font-weight: 500;
}

.sp-step-big p {
  margin: 0;
  font-size: 0.92rem;
  color: rgba(255, 255, 255, 0.68);
  line-height: 1.55;
}

.svc-ebay .sp-cta {
  background: #fff;
  color: var(--ink);
}

.svc-ebay .sp-cta-bg {
  display: none;
}

.svc-ebay .sp-cta h2 {
  color: var(--ink);
}

.svc-ebay .sp-cta p {
  color: #4b5563;
  opacity: 1;
}

.sp-cta--light {
  border-top: 1px solid rgba(10, 13, 31, 0.1);
}

/* Contact page */
.contact-hero {
  padding: var(--section-y) 0 0;
  background: #fff;
}

.contact-hero h1 {
  margin: 0 0 0.75rem;
  font-size: clamp(2rem, 4vw, 3rem);
  font-weight: 500;
}

.contact-hero p:not(.sp-eyebrow) {
  margin: 0;
  max-width: 42rem;
  color: #4b5563;
  line-height: 1.6;
}

.contact-layout {
  padding: var(--section-y) 0;
}

.contact-grid {
  display: grid;
  grid-template-columns: 1fr;
  gap: 2.5rem;
}

.contact-form {
  display: flex;
  flex-direction: column;
  gap: 1rem;
}

.contact-form label {
  display: flex;
  flex-direction: column;
  gap: 0.35rem;
  font-size: 0.9rem;
  font-weight: 500;
}

.contact-form input:not([type="checkbox"]),
.contact-form textarea,
.contact-form select {
  padding: 0.75rem 1rem;
  border: 1px solid rgba(10, 13, 31, 0.15);
  border-radius: 0.5rem;
  font: inherit;
}

.contact-form textarea {
  min-height: 110px;
  resize: vertical;
}

.contact-optional {
  font-weight: 400;
  color: #6b7280;
}

.contact-platforms {
  margin: 0;
  padding: 0;
  border: 0;
}

.contact-platforms legend {
  padding: 0;
  margin: 0 0 0.5rem;
  font-size: 0.9rem;
  font-weight: 500;
}

.contact-checkboxes {
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem 1.25rem;
}

.contact-form .contact-check {
  display: inline-flex;
  flex-direction: row;
  align-items: center;
  gap: 0.45rem;
  font-weight: 400;
  cursor: pointer;
}

.contact-check input[type="checkbox"] {
  width: 1.05rem;
  height: 1.05rem;
  margin: 0;
  accent-color: var(--blue);
}

.contact-info {
  padding: 1.75rem;
  background: #f3f4f6;
  border-radius: 0.85rem;
}

.contact-info h3 {
  margin: 0 0 1rem;
  font-size: 1.15rem;
  font-weight: 500;
}

.contact-info p {
  margin: 0 0 0.75rem;
  font-size: 0.95rem;
  color: #4b5563;
  line-height: 1.55;
}

@media (min-width: 768px) {
  .sp-hero-light-grid,
  .sp-hero-funnel-grid,
  .sp-hero-stripe-grid,
  .sp-overview--cols .container,
  .sp-overview--band .container,
  .sp-zigzag-row,
  .sp-feature-band {
    grid-template-columns: 1fr 1fr;
  }

  .sp-hero-light-visual {
    justify-content: flex-end;
  }

  .sp-hero-light-visual img {
    width: min(320px, 100%);
  }

  .sp-hero-stripe-grid {
    grid-template-columns: 0.85fr 1.15fr;
  }

  .sp-float-tag--1 { left: 8%; }
  .sp-float-tag--2 { right: 10%; }
  .sp-float-tag--5 { left: 6%; }

  .sp-feature-grid--3 {
    grid-template-columns: repeat(2, 1fr);
  }

  .sp-timeline-h {
    grid-template-columns: repeat(2, 1fr);
  }

  .sp-timeline-h-item {
    flex-direction: column;
    text-align: center;
  }

  .svc-etsy .sp-faq .faq-list {
    grid-template-columns: 1fr;
  }

  .sp-bento-features {
    grid-template-columns: 1fr 1fr;
  }

  .sp-process-cards {
    grid-template-columns: repeat(2, 1fr);
  }

  .svc-shopify .sp-faq .container {
    grid-template-columns: 1fr;
  }

  .sp-steps-big {
    grid-template-columns: 1fr 1fr;
  }

  .contact-grid {
    grid-template-columns: 1fr;
  }

  .sp-stats-row {
    grid-template-columns: repeat(2, 1fr);
  }
}

@media (min-width: 1024px) {
  .sp-hero-metric-row {
    grid-template-columns: repeat(4, 1fr);
  }

  .sp-feature-grid--3 {
    grid-template-columns: repeat(3, 1fr);
  }

  .sp-timeline-h {
    grid-template-columns: repeat(4, 1fr);
  }

  .svc-etsy .sp-faq .faq-list {
    grid-template-columns: 1fr 1fr;
  }

  .sp-process-cards {
    grid-template-columns: repeat(4, 1fr);
  }

  .svc-shopify .sp-faq .container {
    grid-template-columns: 1fr 1.2fr;
  }

  .contact-grid {
    grid-template-columns: 1.2fr 0.8fr;
  }

  .sp-stats-row {
    grid-template-columns: repeat(4, 1fr);
  }
}

@media (max-width: 767px) {
  .sp-section-head {
    margin-bottom: 1.75rem;
  }

  .sp-section-head h2 {
    font-size: clamp(1.65rem, 6vw, 2.25rem);
  }

  .sp-hero-light-copy h1,
  .sp-hero-tags-center h1,
  .sp-hero-funnel-copy h1,
  .sp-hero-stripe-copy h1 {
    font-size: clamp(1.75rem, 7vw, 2.5rem);
  }

  .sp-float-tag--3,
  .sp-float-tag--5 {
    display: none;
  }

  .sp-hero-tags-wrap {
    min-height: 300px;
    padding: 1.5rem 0;
  }

  .sp-funnel-step--2 { width: 85%; }
  .sp-funnel-step--3 { width: 68%; }

  .sp-zigzag-row {
    grid-template-columns: 1fr !important;
    gap: 1.5rem;
  }

  .sp-feature-band {
    grid-template-columns: 1fr !important;
  }

  .sp-steps-big {
    grid-template-columns: 1fr !important;
  }

  .contact-info {
    padding: 1.35rem;
  }
}